Blogging has fast become the career that many people would love. It’s a chance for you to do something that you love and feel passionate about everyday, which for many is not actually the case. However, taking your blog to the next level is actually harder now than it ever has been before, that is because more and more people are taking that plunge.
So what can you do to help you stand out? There is inspiration all around when it comes to your blog, and here are some of the unexpected places that you can find it.
Sometimes the best advice is to look at companies and businesses out there, and don’t be afraid to look at some of the most successful ones. There branding and the steps they took are what got their businesses to the level they are at today.
Companies are using social media, they are thinking about their content, and they are trying new things and even the professional services industry could be worth looking at to gain some ideas on what they do, and how they do it. It could give you some ideas on the type of content you could create, or an avenue to focus on when it comes to your blogging and the next steps.
Instagram, Facebook and Pinterest
Bloggers specifically will always be on platforms like Instagram and Facebook, so why not take the time to look at the content they are creating and how they come across. From the simple working of their bio to the images they share and the content that goes alongside it. Look at them on stories or in their video content.
They will be successful and popular for a reason. This isn’t about copying a style, but seeking inspiration can help you find things that you can do to enhance your presence and engagement.
Friends and Family
Have you ever thought of just asking the people closest to you? After all, they will be interested in certain aspects of the online world. They may follow bloggers themselves, or like to read certain information online. Ask them what attracts them to their favorite sites? Ask them what encourages them to press the like button, or share content to their friends?
Knowing some insight might help you to make some changes to the content you share, or even how you share and when and can help take your blog to the next level.
High street businesses
Finally, smaller businesses shouldn’t be overlooked when it comes to getting some inspiration on how to present yourself online through social media and your website. These businesses work hard each day, and so it would be worth looking at how they do things and gaining some inspiration from them.
It may be simply posting at specific times, or sharing insights into their business that works for them. In truth it can often be all about creating the right branding, so that you can then move the business forward. This could be a good lesson to learn for your blog.
Let’s hope this has given you some inspiration as well to help you make some improvements to your blog and take it to the next level.